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It can be used to capture screenshots of webpages, users can either capture a selected part or take shots of multiple open tabs in a single click. A built-in image editor within the particular, allows users to make edits within a screenshot in real-time, annotate them, append headers-footers and add hyperlinks. It can be used to generate how to screenshots, training brochures, offer assistance to people, convert webpages to PDF and more. Any change means risking potential sales and revenue.Īfter realizing the difficulty of maintaining a self-hosted web storefront, Evgeny decided to take another look at FastSpring’s easy-to-use, all-in-one ecommerce platform.FireShot is an on-web screen capture and annotation software with an intuitive user interface, facilitating faster and comfortable use. As a developer, Evgeny knew that even one small change to his server could have a huge ripple effect throughout his ecommerce system and upset the checkout flow on the product page on the FireShot website. The changes required to implement a customized ecommerce platform are staggering. “But, when I started the integration process, I quickly discovered that I needed to do a lot of work on my end to meet their requirements.” “When the people at FastSpring contacted me, I wasn’t interested in looking at their platform because I had already decided to switch to another ecommerce provider,” Evgeny explains.
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Other ecommerce solutions are too complicated to implement.
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That put Evgeny in the position of negotiating lower rates or finding an ecommerce provider that doesn’t charge an added service fee. This increases the total cost of every transaction FireShot earns. Many storefront and ecommerce tools charge additional service fees on top of a transaction fee for every online purchase from the FireShot website. Evgeny’s primary concern was to find a way to increase FireShot’s conversion rates.Įcommerce platform service fees add to the total cost.Įvgeny realized that the process of building a functioning ecommerce store from scratch brought up a variety of unexpected fees.
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According to buySAFE, a comprehensive consumer confidence program for online retailers, a staggering 98 percent of online shoppers who visit web storefronts will leave without making a purchase.
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This led to a direct loss of revenue from abandoned sales. Like many online sellers, FireShot struggled to encourage website visitors to complete their purchase after they placed an item in their shopping cart. Traditional shopping carts suffer from low conversion rates.
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